mobile app development

5 Mobile App Development Trends for Businesses That You Should Know in 2023

mobile app development

For businesses looking to leverage seamless connections with clients and prospects, mobile applications are the undisputed panacea. Mobile app development has become synonymous with marketing strategies due to its interactive communication and increased adoption of new products and services. Be it grocery delivery app solution or apps with IoT technologies, businesses tend to gain a great deal of them. To fully reap the benefits, you must be aware of current and future trends. 

How many applications do you have installed on your phone? Have you noticed anything? Every day, a new feature is added. Every moment, businesses gain a larger customer base. Numerous expectations from an endless stream of users. All of this is a reflection of the industry’s breakneck pace of evolution in mobile app development.

Google Play and the Apple App Store have a combined total of 6.63 million apps. How would you ensure that your app is noticed? The truth is that you can’t unless you keep up with the latest mobile app development trends and understand how to use them to create robust, feature-rich apps. The mobile app development industry is transforming at breakneck speed. To thrive in this digital Darwinian era, you must become familiar with changing mobile app development trends.

The primary reason for mobile app development’s failure is the inability to track and implement the most recent mobile app technology trends. This shortcoming also leads to a loss of market share to a more technologically adaptable competitor. Working on and implementing a few mobile app development tips can significantly improve your app.

To ensure the success of your mobile app, the first step is to stay current on future mobile app development trends. 

1. The Rise of 5G

5G technology has been around for quite some time. However, it has become a buzzword this year. Technology companies have begun to fully integrate 5G, and we are seeing 5G-enabled devices on the market. By next year, it is expected that 660 million smartphones will have 5G connectivity, accounting for approximately 47.5% of all devices.

5G will alter the way we create and use apps. Speed and efficiency will be greatly improved. 

  • 5G will be 100 times faster than 4G.
  • Latency will be reduced from 50 milliseconds to 1 millisecond (4G).
  • Video streaming apps will benefit greatly from higher resolution, lower latency, and faster performance.
  • 5G will expand opportunities for AR and VR by making it easier to integrate these technologies into apps.
  • Data transfer between devices and smartphones will be faster and more fluid.
  • 5G will enable developers to create new features without affecting the performance of their mobile apps.
  • Because of the faster processing of biometric data for identification, mobile payments will be faster and more secure.

Overall, 5G technology will improve the speed, smoothness, and efficiency of apps. It will also create opportunities for innovation. We are excited to see what the technology brings to the table.

2. AR & VR

Pokemon Go’s success was fleeting, but it paved the way for augmented reality in mobile app development. It demonstrated to the world that we could use VR to provide users with an immersive experience. Today, there are numerous scenarios in which brands use AR and VR to improve user experience.

  • Ikea uses augmented reality to allow users to see how furniture will look in their home before actually buying it.
  • L’Oreal has a virtual makeup app that allows users to see how the makeup looks on their faces before purchasing it.
  • Lenskart allows users to virtually try on glasses before purchasing them.

Apple, Google, and Meta are making advances in AR and VR. Google Maps now includes a feature called “Live View,” which allows users to see the direction in real time on real-world imagery.

LiDAR is yet another significant technological advancement in the field of augmented reality. Apple dubbed the technology “AR at the speed of light,” and it debuted in the iPad Pro, iPhone 12 Pro, and iPhone 12 Pro Max. It has elevated augmented reality to a whole new level. Superior quality photos in low light are now possible thanks to LiDAR.

Apple has even transformed the furniture shopping experience by collaborating with Ikea to launch a new Studio Mode feature that employs LiDAR technology. Users can use the feature to point their device to the location where they want the furniture to be placed, and the LiDAR technology will scan the room to virtually place a true-to-scale furniture model.

AR and VR will shape the mobile app development industry in ways we can’t even imagine this year. The mobile app trend will gain traction.

3. Integration of Wearable Apps

Wearable technology is already ruling the world. According to Statista, the number of connected wearable devices reached 453 million in 2017 and was expected to reach 929 million by 2022.

Many significant developments occurred in the wearable device industry this year. Apple has released the WatchOS 8 update. It introduced new features, new watch faces, expanded wallet access, and many more.

Google has also announced a unified wearables platform that combines its wear operating system with Samsung’s Tizen software platform, reducing app startup times by 30%.

It represents the rise of wearable technology, which will be one of the most important mobile app development trends in 2023.

In other words, app developers and businesses should prepare apps that provide an excellent digital experience to users on Smartwatches and wearables in order to gain a distinct advantage over those who do not.

Adopt this mobile app development trend to get closer to your target customers by providing them with a unified digital experience.

4. Apps for Food and Grocery Delivery

As a result of the lockdown, people began to rely heavily on apps such as Instacart and meal kits. As a result, these two app categories have been among the fastest-growing in recent years.

By 2029, the food delivery app industry is expected to be worth $320 billion. As we return to normalcy, their growth may slow slightly. Food and grocery delivery apps will continue to play an important role in our lives. People will never abandon online food ordering, and grocery apps will continue to account for 15.5% of smartphone users.

It will be fascinating to see where road food and grocery delivery apps go in 2023.

5. Mobile Apps with IoT Capabilities

The internet has infiltrated every aspect of our lives. We are surrounded by Internet-connected devices, ranging from smartphones, laptops, and tablets to voice-controlled smart home devices. In recent years, we’ve seen companies like Amazon and Google fully utilize this technology. They increased competition in IoT by launching the “Echo” line of devices and the Google Home Voice Controller, respectively.

However, brands such as Samsung, Xiaomi, Bosch, and Honeywell are also embracing the Internet of Things technology. Continuous supply chains in retail, smart homes and smart health insurance plans are no longer science fiction but have become reality.

As the demand for IoT gadgets and systems rises, so will the demand for IoT-enabled apps, which will be included in our list of top mobile app development trends in 2023.

Focusing on Development Trends

Customers appreciate the convenience of managing their lives online, and as a result, they are spending more time with mobile apps. As customer needs change, your mobile app development team will face the challenge of providing high-performing, frictionless user experiences in 2023. Understanding how the most recent technological trends can improve mobile app development will assist software developers and engineers in meeting customer demands while remaining competitive in an ever-changing market.